Staffing

Marketing that makes you the obvious choice

Every staffing firm says it has the best talent and the fastest fill times, and buyers have stopped hearing it. You're competing for clients and candidates simultaneously, often with a marketing team of one or two, while sales wants leads yesterday.

Entandem brings 15+ years of marketing inside staffing and workforce companies, so we start with an understanding of your business: how MSPs and VMS programs shape the deal, why recruiter relationships drive revenue, and what it takes to grow a vertical.

Services

Entandem's services cover the three things staffing firms need most from marketing: more clients, more qualified candidates, and a marketing engine that grows without adding headcount. Each one is built around how staffing firms actually sell and recruit.

Win more business

Positioning and vertical messaging that set you apart from look-alike competitors
Account-based campaigns and sales enablement for your business development team
Go-to-market for new service lines, MSP programs and new markets

Attract more talent

Talent communities that keep candidates engaged between assignments
Candidate marketing that cuts your reliance on paid job boards
Recruiter branding and content that builds trust before the first call

Build and scale

Marketing plans and processes a one- or two-person team can run
CRM, ATS and reporting that connect marketing to placements and revenue
AI-assisted content workflows that increase output without adding staff

See how staffing firms like yours turned marketing into pipeline.

The Zombie Campaign, bringing dormant talent records back to life

Re-engaging candidates not contacted in 2+ years and refreshed 6% of a staffing firm's talent database by email.

Building a 2M+ social following and a stronger employer brand from zero

We built a Top IT staffing firm's social presence from nothing to more than 2 million followers across platforms, and piloted reputation strategies on Glassdoor and Google that lifted employee engagement and brand reputation by 14%.

Expanding a two-sided talent marketplace into staffing services

Leading the go-to-market expansion of a two-sided talent marketplace into staffing services, from market analysis and new solution offerings to sales training, enablement materials, and a refreshed website and social channels.